Choosing a jeans style that’s best for you

Comfortable and easily adaptable, jeans are a wardrobe essential for everyone. It’s always worth updating your jeans with a taste of the new season. But, which shapes and styles are best for you? What wash should you buy your latest pair in? We take a look at which SS18 trends will work wonders for you.

Picking the shape

Straight jeans are the focus of SS18. They’re the most popular silhouette this season and can give off summer vibes with a blue denim or bright white wash. High-rise, straight-leg cropped jeans are being worn by every blogger and influencer around — creating a fitted waist, a slimming appearance down to the ankle and a stylish, straight hem. But which style complements your shape?

Apple-shaped: straight-leg

An apple-shaped body carries most weight around the middle. A straight-leg is again great for this shape, as it brings a focus to the legs. Match with a pair of heels to dress up the outfit.

Pear-shaped: mid-rise

A pear-shaped body, as the name suggests, has weight held around the lower area of the body. A mid-rise style with a straight or bootcut leg can flatter your shape and elongate your legs. Try to avoid high-waisted trousers, as this style can make your legs look shorter.

Petite: high-waisted

Some styles of jeans can overpower a petite frame. High-waisted trousers can create the illusion that you are taller as well as showing off your small figure. Low-rise jeans are also a good fit — wear with a cropped top in the warmer months to create a summery look.

Tall: low-rise

For the taller frame, the right style of jeans can really help display your long legs. Low-rise with a straight or skinny leg will achieve this, or if you want your pins to look even longer, go for a high-waisted cut.

These tips give you a place to start, and you should go with whatever makes you feel great.  Choose a style that you feel comfortable in and it’ll shine through.

Shades and colours

SS18 is all about coloured jeans, and a splash of colour brightens up any outfit. These come in the form of pretty pastel shades of yellow and pink which have taken inspiration from the catwalks, right through to cool khaki green washes which will have long-lasting appeal.

Go for frayed hems and a lighter, slightly faded Californian blue to bring the classic blue denim up-to-date. For denim in technicolour, look to the pastel shades of lemon and pink with touches of khaki green. Or consider stylish crops in Blossom pink and Cornflower blue for a real investment for the season.For a quirky look, choose a slit hem with exposed stitching to add an edge to any outfit.

Premium picks

If you want a pair of jeans that will last, try out some premium labels instead of the high-street. Think Citizens of Humanity, Frame and AG. You’ll probably have already realised that these jeans are worth the price point thanks to their impeccable tailoring and fabric technology like J Brand’s Photo Ready fabric – which is ultra-slimming and promises to contour to your shape. This spring and summer, expect to see big-name brands from the jean scene, such as Paige Denim, with a unique offering of skinny and straight leg jeans thatyou won’t find anywhere else in the UK.

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