Statistica predicts that the UK smart home market will hit £9.3 billion in 2024*. It is clear now that smart home tech is a rapidly growing market, and one which is going to influence all aspects of our domestic lives.
Now, new data from TalkTalk, the leading value for money connectivity provider, reveals the UK’s priorities when it comes to smart home living. What does the UK really think about the rise of smart tech?
The survey of 2,007 UK adults asked questions around smart technology – including which devices are the most popular, our motivations for adopting them, and the potential impact on property prices.
71% of Brits are satisfied with the smart tech in their homes. One third ofrespondents – 33% have smart speakers or virtual assistants in their home, making this the most popular form of smart tech, followed by cameras at 17% and smart thermostats at 15%.
Convenience was revealed as our biggest motivator, with 31% of Britswanting tech to give them an easier life. Security was the 2nd biggest motivator with 26%, and energy savings came next with 21%.
When asked ‘which smart tech would we like to see improve over the next few years’ security came out on top with 19% – the number rising to 26% when women alone answered.
26% of respondents also said they wanted smart technology that enables a home to manage its own energy usage.
The survey found that 16% of Brits would pay up to £10,000 more for a new home with smart tech installed.
We’re also expecting some traditional devices to be phased out over the next decade – 27% said traditional thermostats will vanish, followed by traditional lighting (22%), conventional door locks (21%) and the standard refrigerators (19%).
31% want smart thermostats in all new homes, followed by pre-installed security cameras (27%), smart lighting (27%) smart locks (26%) and finally, self-cleaning toilets (24%).
Joanna Pilkington, TalkTalk’s Principal Research and Market Intelligence Manager, commented on these findings:
“The results here confirm that we’re witnessing a surge in smart home technology adoption across the UK, and that most of us are feeling satisfied by smart technology. As the reliability and speed of broadbandimproves nationwide, thanks to the increased availability of full fibre, consumers are finding themselves more confident than ever in integrating smart devices like smart thermostats, security systems and entertainment hubs in their daily lives. These trends are fueled further by growing understanding among consumers about the tangible benefits offered by smart technology, from cost saving measures, energy efficiency and enhanced security and convenience.”
To uncover the full survey results, visit https://www.talktalk.co.uk/news/smart-homes
