As more stars like Adele and AC/DC face backlash over sky-high gig ticket prices, and grabbing tickets to see artists or attend the big festivals nearing impossible, will Brits have to travel further afield to get their live music fix?
Whilst gig-tripping may seem like a luxury in 2024, 34% of UK travellers would consider travelling to a gig or festival in a different country if it would help save them money, and this can be the case.
New data from leading travel company Skyscanner and music ticketing platform DICE reveals the most affordable locations to see live music.
For the third of UK travellers that would fly short haul to see their favourite artists its good news, as the top 6 locations are in Europe. Bordeaux, Rome, Milan, and Paris are in the top 5 most affordable locations, with the highest percentage of the average face value of tickets priced £20 and under (in local currencies).
More than 1 in 4 (27%) UK travellers are planning to attend a gig, music concert or festival at home, and they’re in luck, as Leeds secures the most affordable location and Manchester is in 8th place with an abundance of live music, festivals, and grassroots gigs.
As more superstars announce international tours, almost 1 in 10 (8%) UK travellers would fly long haul to see their favourite artists perform. The top international locations include San Francisco, Nashville, Toronto, Miami, and LA, where travellers can find a huge selection of music events, in all genres.
Skyscanner also reveals the most popular music hotspots, where jetsetters are travelling too globally. Ibiza topped the list with its iconic dance scene and nightlife, and the north of England tops the list again as people around the world are travelling to Leeds and Manchester to see their live music.
Please find the full research and story including visuals on the Skyscanner website, alongside top tips for travellers attending a gig or festival abroad, including what to pack – www.skyscanner.net/gig-festival-tripping-2024
