From the average £2,321 spent on living rooms to the 49% of people designing their homes around their pets, the data reveals a fascinating picture of how Brits balance budget, style and practicality when furnishing their homes. It also highlights generational and regional differences, such as:
- 80% of people prioritise value for money when buying furniture.
- 63% say the sofa is their top furniture priority.
- Greater Londoners spend the most on living rooms, dining rooms and home offices.
- 81% of 25–34-year-olds style their homes with pets in mind.
- 61% of respondents decorate with a specific interior design style – modern, traditional and minimalist being the most popular.
“Our latest survey shows that while style matters, it’s value and durability that truly shape how people furnish their homes. A striking 80% of people prioritise value for money when buying furniture emphasising this as the most important purchasing factor.
Homeowners are demanding more from their furniture – there is an obvious shift towards timeless designs and materials that are likely to last longer. A large piece of furniture such as a sofa or dining set is a costly purchase, so timeless pieces are more likely to be valued than those that are trending on TikTok. Only 37% of respondents surveyed said they prioritise trendy and modern designs above other factors such as longevity, affordability and materials.”
The full research can be found onsite here: https://www.furniturechoice.co.uk/inspiration/cost-of-decorating-dream-living-spaces/