PR Without a PR Agency: How Brands Get Featured Online in 2026
For a long time, PR felt like something only big brands could afford.Monthly retainers, glossy press lists, and agencies acting as gatekeepers to coverage. But […]
Advertising
Spotify Advertising in 2025: Is It Worth It for Businesses?
Spotify has grown from a music streaming app into a powerful advertising platform — one that gives brands access to hundreds of millions of listeners […]
Gen Z are most likely to be influenced by advertising during sporting events and act on it
A new study released by the UK’s leading Out of Home media and infrastructure company, Clear Channel UK, revealed that Gen Z (18-24-year-olds) are likelier to notice […]
Some Key Steps For Planning Your PPC Advertising Campaign
The big kid on the block on internet marketing street right now is Pay Per Click, or PPC for short. This is an advertising option provided […]
Brits are getting less ageist as they call for more representation for older people in advertising
Working with the UK’s leading Out of Home media and infrastructure company, Clear Channel UK, who released a new study focusing on diversity in advertising. The study […]
Blogger Outreach: How to Go About it all
Social media influencers and bloggers have become primary tastemakers these days. Because of their reach and influence, businesses of all scales are approaching and employing […]
Guidance for setting up a small business
The idea of setting up your own business appeals to many in the UK. Recent surveys have discovered that 70% of us have deliberated the […]
Subliminal Messages In Advertising (with Infographic)
Various colors, shapes or words make small but powerful associations between a brand and an intended meaning. Brands like Amazon or FedEx have mastered this […]
The most influential methods of print
In a world of viral videos, Instagram influencers, and increasingly blockbuster-style television adverts, you’d be forgiven for thinking we’ve moved on from using printed adverts. […]
Review: Business Cards from @auraprint
Businesses of all sizes need business cards and bloggers are no different! They are a great way to advertise your business and not have to […]
Why Advertisers are Lining Up For Facebook – infographic
Almost everyone who wants to be in the First World social loop is plugged into Facebook. The social media company has become the world’s living […]
Are you being tracked online? (infographic)
You’ve heard of spyware. You might even have anti-spyware and anti-malware programs installed on your computers and mobile devices. But that’s not stopping advertisers and […]
Tuesday’s Tech Take: Oreo Wins the Superbowl
As an avid lover of brands who utilize social media, and especially of those who do it well, I’m always excited during major sporting events to […]