Living in lockdown during the Covid-19 pandemic has left us with more time and desire to invest in our health and wellbeing, improving our mind, body and soul.
Using Google search data, Kaleidoscope reveals the UK’s most searched for wellness trends of the past year, with results demonstrating an increase in demand for holistic wellness as we continue into 2021.
Search volume YoY shows an uplift around Mind searches including:
| Words of affirmation | +125% |
| 369 manifestation | +15900% |
| Wim Hof breathing | +311% |
| How to sleep better at night | +129% |
Search volume YoY shows an uplift around Body searches including:
| Exercise bike | +307% |
| Yoga workout at home | +324% |
| At home spa kit | +805% |
| Pilates ring | +238% |
Search volume YoY shows an uplift around Soul searches including:
| Morning meditation | +52% |
| Sudarshan Chakra | +91% |
| Selenite crystal | +50% |
| Crystals | +49% |
You can read the full feature here:https://www.kaleidoscope.co.uk/blog/home-and-lifestyle/soul-searching-wellness-trends-uk-googling/
